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Rebecca Reese's Bio:
Rebecca Reese's Experience:
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SVP Brand Strategy/Creative Services at Digital Spatula
September 2015 - Present | Torrance, CACurrently working with Digital Spatula - SVP Brand Strategy/Creative Services -Drive brand development through collection, analysis, and summarization of key data (i.e. research) -Communicate marketing strategies to stakeholders -Lead the execution of brand-building activities and development of marketing tools -Identify and secure new entertainment and corporate clients -Develop and execute pitch decks -Act as the liaison between new clients and Digital Spatula Studios -Create and manage content for all social media pages -Develop and plan digital marketing events to build brand exposure -Manage Creative Services
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SVP Brand Strategy at Big Door Studios
September 2014 - September 2015 | El SegundoSVP Brand Strategy -Drive brand development through collection, analysis, and summarization of key data (i.e. research) -Communicate marketing strategies to stakeholders -Lead the execution of brand-building activities and development of marketing tools -Identify and secure new entertainment and corporate clients -Develop and execute pitch decks -Act as the liaison between new clients and Big Door Studios -Create and manage content for all social media pages -Develop and plan digital marketing events to build brand exposure -Manage Creative Services
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Digital Marketing Consultant at Healthy Living Plan
July 2013 - September 2014Spearhead the digital launch of Healthy Living Plan (HLP), a rehabilitation facility in Ventura.
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Creative Consultant at Studio City
October 2012 - June 2013Project: “Katie”, “Dish Nation” •Led team of writers, coordinators, designers/animators through the execution of daily promo packages, generic spots and sales presentations •Advised department heads on workflow and staffing solutions • Worked with show executives, networks and the Studio City creative team to revitalize “Dish Nation” & “Katie" promotional strategy
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Freelance Broadcast Producer: corporate/entertainment marketing at bpg advertising
April 2012 - October 2012 | Los AngelesProject: Lifetime, Univision, Haier, Netgear •Developed and managed project budgets and internal creative team including editors, producers, audio facility design team and outside vendors •Developed and executed creative concepts for multiple projects •Established department processes/workflow for multiple projects while interacting with various clients
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Freelance Creative Director at Stun Creative
December 2010 - February 2011Project: Investigation Discovery Sales Conference and Upfront Tapes •Developed, pitched and executed creative strategy for ID Upfront sales presentations and a “Returning Series” sizzle reel •Managed all interactions with client and internal creative team including editors, writers, producers, in-house graphic design team and mixer •Directed and produced shoot with talent for ID sales piece
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On-Air Promo Consultant: The Dr. Phil Show at CBS Television Distribution
2009 - 2009Project: Sweeps oWorked directly with the Supervising and Executive Producer on daily topical spots oSupervised creative execution of spots including editing, graphics, music, voice over and mixing oWorked directly with Supervising Producer to plan and manage efficient workflow
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Director of Creative Services at Pyro Creative
2007 - 2009Projects: Harpo, Universal HD, Telepictures, Warner Horizon, ABC, Sony Pictures Television, CBS Television Distribution, TV Land •Initiated and executed the development of sales presentations, launch campaigns, image spots, and shoot campaigns. •Managed internal and freelance staff including editors, designers, writers and other creative personnel on assigned projects •Planned, managed and implemented creative workflow and procedures to accommodate the company's immediate needs and long-term growth plans •Assisted with the development of company marketing materials and participated in pitch meetings to win new business Los Angeles, CA Executive Producer Projects: Harpo, Universal HD, Telepictures, Warner Horizon, NBC, ABC •Spearheaded projects as assigned, including concept development, writing, and supervision of production including editing and graphics •Developed production systems and procedures to accommodate the company's immediate needs and long-term growth plans •Built and maintained a stable of editors, designers and other personnel contacts for freelance assignments •Compiled and analyzed editor logs to ensure proper billing
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Promotion and Short-Form Writer/Producer at The Tennis Channel
2006 - 2007Projects: "US Open - The Greatest Road Trip," "The Australian Open," "Black History Month," "The Tennis Channel Open" and "The French Open." •Conceived and wrote commercial shoot ideas for the network's leading advertiser, Prince Tennis •Wrote and produced testimonial spots, commercials, and created a new short-form series "Player Spotlight - Beyond the Court" to promote Prince-sponsored players •Wrote and produced short-form biography for tennis legend Billie Jean King •Produced and directed shoots at the US Open and the Tennis Channel Open
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Writer/Producer at WARNER BROS./TELEPICTURES PRODUCTIONS
2004 - 2006Projects: "The Ellen DeGeneres Show," "The Tyra Banks Show," "Extra," "Judge Mathis," "elimiDate," "Street Smarts," and "Change of Heart." •Wrote and produced launch campaigns, shoot spots, image spots, daily topical packages and radio spots •Supervised creative execution of up to 30 spots per week, including editing, graphics, music, voice over and mixing •Trained Associate Producers and other support staff
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Associate Producer at WARNER BROS./TELEPICTURES PRODUCTIONS, Burbank, CA
1999 - 2004Projects: "The Ellen DeGeneres Show," "Extra," "Judge Mathis," "elimiDate," "Change Of Heart," "Street Smarts" Provided creative and production assistance during edit sessions Coordinated footage, wrote scripts and produced daily promos under supervision of Writer/Producer Wrote and produced radio spots during sweeps Managed creative music selection and maintained cue sheets
Rebecca Reese's Education:
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Santa Monica College
1997 – 1999
Rebecca Reese's Interests & Activities:
Nonprofit Work: -Partner @ Create Now - A nonprofit transforming lives through creative arts and mentoring -Creator of "Creating Content 101" - A creative workshop developed to prepare underrepresented communities, specifically teens in group homes, to be competitive for select colleges and universities in film/television-related studies.